Direktor ng Theme Park

Oras ng trabaho

Theme Park Directors work full-time and should be available on weekends, holidays, and during peak seasons. They may spend a lot of time walking around to physically monitor park conditions.

Mga Karaniwang Tungkulin

• Oversee daily park operations
• Develop and enforce safety and efficiency policies
• Ensure compliance with applicable health, food, and safety regulations
• Coordinate special events, activities, and programs
• Supervisor staff recruitment, training, and management
• Oversee budgets, track expenditures, report earnings and losses, and maintain financial records
• Ensure all attractions meet health and safety regulations
• Liaison with affiliated restaurants and lodging facilities to develop cohesive marketing strategies
• Address and resolve guest complaints promptly and professionally. Review feedback and consider areas for improvement
• Oversee cleaning and maintenance schedules for rides, facilities, dining areas, and other guest and employee areas
• Evaluate programs and services to improve performance and guest satisfaction
• Work with marketing teams on campaigns to attract customers. 
  Consider special discounts, package deals, or other promotional offers
• Research entertainment trends and technologies like virtual reality. Solicit and develop ideas for new attractions and events
• Collaborate with data analytics and user experience teams to come up with more personalized visitor experiences
• Ensure mobile app and technology features work seamlessly as guests navigate through the park or make purchases
• Partner with intellectual property (IP) rights holders to launch attractions based on popular fictional characters or environments
• Collaborate with artists, writers, designers, and engineers to create immersive experiences
• Hire musicians, actors, and other entertainers to attend or perform at special events

Mga Karagdagang Pananagutan

• Meet with stakeholders to review financial objectives and targets
• Build relationships with vendors and sponsors
• Work closely with public relations teams to ensure a positive image for the park
• Participate in community events and outreach programs
• Ensure the park complies with local, state, and federal laws and regulations
• Incorporate sustainable practices and improve conservation efforts
• Use crowd management programs to improve efficiency and reduce wait times
• Explore competitor offerings to see what is popular
• Propose new ideas for products or services that could boost revenue, including dining menu options or merchandising lines

Soft Skills

• Aktibong pakikinig
• Kakayahang umangkop
• Pansin sa detalye
• May kamalayan sa badyet
• Katalinuhan sa negosyo
• Kalmado sa ilalim ng presyon
• Mindset ng pagsunod
• Pag-ayos ng gulo
• Oryentasyon ng serbisyo sa customer
• Mahusay na mga kasanayan sa komunikasyon
• Integridad
• Mga kasanayan sa interpersonal
• Pamumuno at pamamahala
• Motivated
• Multitasking
• Mga kasanayan sa organisasyon
• pasensya
• Pagtugon sa suliranin
• Pamamahala ng proyekto
• Madiskarteng pag-iisip
• Pagtutulungan ng magkakasama
• Pamamahala ng oras

Teknikal na kasanayan

• Asset management
• Mga sistema ng pagpapareserba at pagpapareserba
• Budgeting and financial management (including software such as Oracle NetSuite or SAP Financial Management)
• Negosasyon sa kontrata at pamamahala ng vendor
• Customer Relationship Management (CRM) software
• Data analysis and performance metrics (IBM Cognos Analytics, SAS Business Intelligence)
• Energy management and sustainability
• Pagpaplano ng kaganapan
• Facility management
• Mga regulasyon sa kalusugan at kaligtasan
• Human resources management, including training and development
• Knowledge of local, state, and federal building codes and regulations (ADA compliance, fire safety standards, 
  environmental regulations, etc.)
• Marketing and promotion strategies
• Mga kasanayan sa negosasyon
• Operational management (and programs like IBM Maximo or Workday)
• Pagsusuri ng pagganap
• Project management (Asana, Smartsheet)
• Pagtatasa ng panganib at paghahanda sa emerhensiya
• Pag-iskedyul at pag-coordinate ng logistik at paghahatid  
• Mga operasyon ng matalinong gusali

• Amusement parks
• Entertainment complexes
• Recreation centers
• Resort-based parks
• Mga theme park
• Water parks

Theme Park Directors are responsible for ensuring safe, enjoyable experiences for visitors…and profitability for stakeholders. The role requires multitasking, attention to detail, and the ability to work under pressure.

Work hours can often run long, especially during peak seasons or when there’s a complex problem to fix. Directors should be ready to address critical issues at any time, especially when safety is concerned.

Theme parks are a multimillion-dollar business (with top parks like Disney and Universal bringing in over a billion dollars a year). But parks, and their directors, must adapt to changing economic conditions, adjusting strategies when visitor numbers are down. This involves keeping up with industry trends and technological changes to maintain the park’s competitive edge.

Though they must juggle a thousand duties each day, Theme Park Directors enjoy the satisfaction of keeping so many visitors engaged and entertained. In addition, they may receive very good salaries, bonuses, and other benefits. 

Theme parks are big business, “valued at $74.2 billion in 2023,” according to Global Market Insights. That amount will likely grow in the coming years, as parks continue to find new ways to attract visitors. That’s why companies like Disney invest millions of dollars to constantly engineer (or in Disney’s case, to “imagineer”) bigger, better attractions.

Film-related attractions continue to draw massive crowds, such as Avatar: Flights of Passage, Jurassic World: The Ride, Star Tours, and Transformers: The Ride 3D, just to name a few! Technologies like virtual reality, augmented reality, and AI are also helping theme parks evolve to offer more engaging experiences than ever before.

Other popular tech features include touchless payment options, digital queuing, navigation apps, and more. Additionally, parks are incorporating more unique dining experiences and special events to appeal to a broader range of guests. Sustainability also continues to be a hot trend, with many parks adopting eco-friendly practices to reduce their environmental impact. 

Growing up, future Theme Park Directors were probably very organized and good at leading teams or managing projects. They might have loved theme parks themselves or been otherwise interested in the hospitality and tourism industries.